Engagement Lead and Marketing Manager – San Francisco, CA

Our client’s mission is to deliver a value-added application to their millions of loyal clients to help them with their everyday financial needs. They are using progressive technology (and adding more) to be able to expand their story and assistance to consumers. If you are a leader and team player that can laugh at work as well as roll up your sleeves, this is definitely the opportunity for you. -FUN progressive culture with a new-age office and amenities. -STELLAR benefits and compensation structure

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Job Description

Our client is a startup consumer-facing app backed by a Fortune 500 company. They’re targeting a writing-focused, technical marketer to lead their customer engagement strategy and execution. This individual will need to have technical marketing and writing experience to be successful. They are launching their new customer centric app in which this role will have a large influence over the content and app experience.

 

Role & Responsibilities

  • Drive engagement with the app
  • Influential control over app experience and content
  • Set KPI’s for organization’s marketing department with mixed analytics
  • Create and execute marketing campaigns that includes push messaging
  • Build email workflows while testing and analyzing the success
  • Be hands on in the tools and give strategic advice for best practices
  • Channel exploration and testing

Required Skills & Experience

  • 5 years’ experience with copywriting and channel knowledge
  • Technical and strategic with marketing initiatives
  • Process building skills paired with writing abilities
  • It’s necessary to have email and push notification experience
  • 3+ years automation experience that’s backed by proven track record

 

Apply for this job: Engagement Lead and Marketing Manager – San Francisco, CA