Associate Brand Manager

Our goal is to transform consumer health through the power of our products! This position will support the organization by leading and completing product development projects that are better and different.

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Job Description

 

A health and wellness company is expanding to deliver transnational growth. This position will play a key role in the building awareness for and driving trial on branded products. The right candidate will possess a highly collaborative communication style, an ability to form deep trusting relationships, an agile entrepreneurial mindset, and ability to navigate a fast-paced environment requiring prioritization and delivering against commitments to keep the business moving and developing.

 

Roles and Responsibilities:

  • Partner with Sr. Global Brand Manager in leading development of annual brand plans and marketing objectives
  • Write clear creative and promotional communication briefs for agencies that support the business strategies
  • Work cross functionally with agency partners in creative development and execution promotions and campaigns across touch points
  • Lead cross functional projects from idea through development to commercialization for brand areas of responsibility
  • Collaborate with consumer insights team to develop insights in support of business and brand objectives

 

Competencies

  • Strategic thinking
  • Comfort with ambiguity and change
  • Leverage primary and secondary data to make insightful decisions
  • Strong interpersonal, verbal, and written skills – comfort with presenting to senior leadership
  • Ability to lead cross functionally with internal and external teams

 

Personal Attributes

  • Passion for wellness
  • High propensity for change
  • Proactive self-starter; with sense of urgency to achieve results
  • Hunger for continual learning
  • Energetic and level headed, good at problem solving
  • Humility to dive in wherever the need is greatest

 

Required Experience

  • 1-3 years of Brand Management experience or 3-5 years relevant marketing experience
  • Bachelor’s Degree in Marketing, Finance or General Management
  • Proficiency in Nielsen/IRI syndicated data
  • CPG industry experience preferred
  • Strong business analytics and project management skills
  • Excellent verbal and written communication skills
  • Ability to lead and influence cross-functional teams and all levels of management, as well as external creative agency partners
  • Demonstrated knowledge of retail environment, trade issues, promotions, social/digital execution and research

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