Director of Marketing, Hybrid (ID:43744)
Our client is seeking a motivated and visionary Director of Marketing to lead the development and implementation of omnichannel marketing strategies. The company is located in MN, but this position can be remote. If you're a passionate and experienced brand marketer with a data-focused mindset, this is the role for you!
This is a new position within a growing organization and industry. The Director of Marketing will be responsible for omnichannel marketing strategy: digital, retail (in-store), print, tradeshows, events and promotional activities. The Marketing Leader must be data-directed, providing creative and innovative ways to drive user acquisition, engage and retain customers. Remote available.

Roles and Responsibilities:
  • Lead the development and execution of marketing programs: go-to-market, digital, social media, traditional, media, D2C, instore retail and demand gen 
  • Customer insights and research
  • Measure and analyze campaign results, refining and optimizing accordingly to meet defined trackable KPIs.
  • Manage P&L
  • Work with sales teams to develop new promotional activities and industry specific tradeshows/events.
  • Manage and oversee all marketing vendor partnerships. Media, design, content, etc..
Required Skills and Experience:
  • Bachelor's degree 
  • 7+ years experience in developing and implementing marketing programs: digital, email, print, social, events
  • Customer centric, marketing performance, campaign/data reporting experience.
  • Preferred experience in a hobby-related industry, retail, DTC, consumer goods and supplies.
  • Demonstrates a continuous desire to understand and implement industry best practices and trends.
  • Preferred experiencing managing and growing a team.
  • Creative, innovative, and collaborative with strong communication and relationship building skills.
  • Must be open to some local and national travel (US locations). 
To apply: Email your interest and resume to Natalie Powers,

About Versique:
Versique is one of the largest recruiting firms in the Midwest and specializes in both consulting and permanent placement. With a valuable blend of functional, industry and recruiting experience, our award-winning team of headhunters has a proven track record of delivering exceptional talent acquisition solutions. The Versique brand represents a powerful combination of “versatile” and “unique” as it hints at the concept of “search” in it’s pronunciation: ver-seek.

Versique is an equal opportunity employer committed to creating a diverse workforce. We consider all qualified applicants without regard to race, religion, color, sex, national origin, age, sexual orientation, gender identity, disability, or veteran status, among other factors.



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Director of Marketing, Hybrid (ID:43744)

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