Junior Digital Marketing Specialist

Born in Minneapolis, Parqa was developed to fill the needs of our parent company, Versique Search & Consulting. In order to compete in today’s world, you need to be found. Versique sought out experts in Digital Marketing to make sure they rose to the top of Google search. Due to the success Versique had with those efforts, they realized they could help other firms do the same thing if they were able to replicate that process, thus our agency and Parqa was created.

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Job Description

The Junior Digital Marketing Specialist will work alongside the Parqa team to help plan, organize and execute marketing campaigns for our clients. This person will be provided Digital Marketing training by our Senior Digital Marketing Specialist, so a willingness to learn is a must.   
 

Roles & Responsibilities:   

  • Ensure the development of effective promotions and campaigns to drive lead generation. 

  • Develop programs to reduce customer attrition and increase customer loyalty. 

  • Take direction from account managers to implement strategy for client accounts. 

  • Comfortable interpreting Google Analytics or other site analytics suites to assess quality of site traffic including conversion rates, revenue, etc.  

  • Provide feedback to account managers and SEO Specialists on opportunity areas 

  • Able to develop strong internal relationships with the team and external relationships with clients. 

  • Perform market research using agency-level tools. 

Education and Experience  Shape 

  • BA/BS in Marketing or Communications preferred 

  • 1-2 years of experience in a marketing role or similar  

Additional Qualifications  

  • Excellent time management, communication, analytical and organizational skills 

  • Detail oriented and self-motivated with a strong ability to multi-task 

  • Willingness to learn new applications, tools, and processes related to digital marketing 

  • Excellent writing skills 

  • Attention to detail? 

  • Highly motivated on an individual level and organized to manage day to day tasks 

  • Excellent communication and relationship building skills 

  • A fast doer with excellent project management skills and the ability to lead and manage time-sensitive, cross-functional initiatives in a fast-paced environment with little supervision. 

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Apply for this job: Junior Digital Marketing Specialist