Product Marketing Manager

Our company is one of the leading SaaS companies working with top brands to customize the customer experience.

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Job Description

New York City

We’re looking for an experienced B2B, enterprise technology Product Marketer to drive positioning, sales enablement, customer marketing and analyst relations.You must be excited about and experienced in the latest Martech platforms.

If you have excellent written and verbal communication and cross-functional management skills and can building strong internal and external relationships with sales, customer success, product teams and customers, we are interested in speaking with you.

This role is an opportunity for someone to join a growing team, learn, work hard, and have fun in the process. We are a team of passionate individuals focused on measurable marketing results.

Product Marketing Manager Role:

  • Strategy – Collaborate with Product Management, Sales, and Customer Success to understand customer and market pain points in order to identify market opportunities.

  • Sales Enablement – Build strong relationships with Sales to support our commercialization efforts. Perform sales and partner training and support sales deals.

  • Content - Develop value propositions, personas, messaging, case studies, and collateral to drives engagement and demand generation.

  • Thought Leadership – Become an expert in Personalization and establish yourself and the organization as a thought leader.

  • Go-to-Market – Support GTM activities and represent marketing across the organization.

Qualifications:

  • Detail oriented with strong analytical and problem-solving abilities.

  • A passion for learning and understanding the intricacies of a problem.

  • A storyteller at heart with excellent oral and written communication skills. 

  • Skilled at building consultative and collaborative relationships with diverse internal and external stakeholders.

  • Ability to understand product capabilities and translate them into customer requirements

  • Startup mentality with a can-do attitude and the ability to be flexible in a fast-paced environment.

  • Previous experience in Martech, e-commerce and/or personalization is a plus

  • Ability to drive change like rolling out new internal processes, or introducing new tools for other on the team.

  • Experience in leading a go-to-market launch

  • 3-8 years of experience in product marketing in B2B enterprise technology required.

 

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