Social Media Specialist

Born in Minneapolis, Parqa was developed to fill the needs of our parent company, Versique Search & Consulting. In order to compete in today’s world, you need to be found. Versique sought out experts in Digital Marketing to make sure they rose to the top of Google search. Due to the success Versique had with those efforts, they realized they could help other firms do the same thing if they were able to replicate that process, thus our agency and Parqa was created.

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Job Description

Roles & Responsibilities: 

  • Manage, create and deliver content for clients social media channels and suggest new opportunities within social media
  • Generate, edit, publish and share content daily for clients
  • Optimize clients social media pages to help increase traffic to sites
  • Create social media strategies and calendars in-line with client goals
  • Continuously improve strategies by analyzing the necessary social media data/metrics
  • Monitor clients social media channels and respond to and/or moderate comments and questions
  • Proactively identify trends in the social media space

Education & Experience:

  • BA/BS in Marketing, Journalism, or Communications preferred
  • Minimum 2 years of agency  social media management experience
  • Experience managing paid social media campaign from creation to execution

Additional Qualifications: 

  • Highly organized individual with desire to continuously improve processes
  • Ability to think proactively and manage multiple projects
  • Strong project management skills
  • Ability to think strategically
  • Desire to be a part of a team that collaborates and drives to win

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