Building Out Marketing for High-Growth Companies
Learn from Marketing Executives who have successfully led marketing through periods of high-growth.
Note: This webinar happened on Aug. 24, 2023. Please access the free recording below for the content.
About the Event
Are you a business owner, entrepreneur, or marketing professional looking to drive significant growth and generate a steady stream of high-quality leads for your company? Register below for an insightful and practical webinar that will walk you through everything you need to know about how to get marketing started, and turn it into a lead/revenue producing machine.
In today’s fast-paced digital landscape, an effective demand generation engine is the backbone of any successful marketing strategy. Whether you’re starting a new business, or seeking to revamp your existing marketing efforts, this webinar is designed to equip you with the knowledge and tools you need to build and execute a powerful marketing plan for your business.
Our panel of experts covered their experience building out marketing in the following 3 scenarios.
- Startup – Pre-revenue to $10M ARR
- Scale up to acquisition – $9M- $60M in 3 years
- High-growth to IPO – $25M – IPO
We loved hosting this interactive webinar as our expert speakers shared real-world examples, actionable insights, and best practices to empower you in building a Demand Generation engine that drives consistent growth for your business. Watch the recording below!
Date: Thursday, August 24, 2023
Time: 11:00pm-12:00pm CST (12:00pm-1:00pm EST)
Location: Virtual webinar
Moderator: Wes Lieser, Vice President of Demand Generation, Versique
- Welcome & Session Overview
- Fireside chat with the Speakers
- Q&A with the audience
About the Presenters
VP Demand Generation, Versique
Wes Lieser is a skilled Marketing Recruiter with an expertise in Demand Generation and Marketing Technology. Through his years of industry experience in both sales and marketing, he developed a passion for understanding how to leverage technology to increase sales and marketing. As a tireless networker, he has positioned himself as a key resource for Versique’s clients. His enthusiasm for Demand Generation, and strong relationships with top talent, has made him the ideal resource for clients seeking to build their team.
Vice President Marketing, INFUSEmedia
Victoria is a visionary marketing executive with a proven track record of driving revenue growth for some of North America’s most prominent brands. With decades of wide-ranging vertical and cross-function expertise, she currently leads INFUSEmedia’s global marketing initiatives to drive growth and enhance the company’s brand & market position.
Victoria holds degrees from Boston University, Tufts University, and Yale University.
With a wealth of experience as a “full-stack” marketer across various sectors including martech and edtech, Jess Forrester has held CMO roles at several prominent firms, successfully leading through high-growth phases. Her biggest scale story as CMO was at Quorum, a highly regarded public affairs software company she helped scale to more than 6x the size when she joined.
SVP Marketing, Eureka Security
Manny is a 6X marketing leader specialized in driving the growth of B2B SaaS companies across all stages, from seed to Series C. His core focus areas include building high performance marketing and SDR teams, bringing new solutions to market, shaping compelling brand narratives, and ensuring consistent revenue growth. He is currently the SVP of Marketing at Eureka Security, a cloud data security company. Previously, he led marketing orgs over the last 15 years at Sonrai Security, Stensul, Ghostery (acquired) and Logicworks (acquired).
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Event Type: Event
Event Attendance Mode: OfflineEventAttendanceMode
Event Status: EventScheduled
Performer Name: Versique Search & Consulting
Performer URL: https://www.versique.com/
Start Date: 2022-07-08 08:00
End Date: 2022-07-08 10:00
Availability Starts: 2022-07-08T08:00:00