May 19, 2014 — Consumer products industry veteran Jennifer Britton is leading the newly launched consumer packaged goods (CPG) recruiting division at Versique Search & Consulting, a talent acquisition firm based in St. Louis Park.
Britton has more than 16 years of consumer products experience, calling on Target, Best Buy and Supervalu and other retailers while working for Colgate-Palmolive, Crayola and Bristol-Myers Squibb.
“The point of differentiation I have is I’ve been in the industry. I can use that knowledge to make sure that people are being put in the right spots whether for the candidate, the client or both,” said Britton, who’s held vice president of business development and national account manager titles. “I can use that knowledge to make sure that everyone’s getting what they want.”
Britton said she foresees building a three- or four-person team in Versique’s consumer packaged goods recruiting division. “With the manufacturers and the retailers that we have in the marketplace, we have a very strong consumer product growth opportunity, so the need exists.” Britton said.
Britton, a graduate of Western Michigan University, said her interest in consumer products goes back to her food marketing studies in college.
“It’s a fast-growing industry and an industry that’s never going to go away,” she said.
Versique offers both permanent placement and contract consulting, specializing in human resources, sales, information technology, marketing, engineering and operations, finance and accounting, in addition to consumer packaged goods. A sister company, McKinley Consulting, offers technology and business consulting services.
Q: How are you getting up to speed on recruiting?
A: I’ve been recruiting and talked to many recruiters … so I knew a lot of what went into it. But I’m spending a lot of time with colleagues and leadership at Versique, absorbing everything I can on how they talk to people, what are the questions they ask, why is a role open or why a candidate would be good for that role. Everyone is so collaborative that it’s so easy.
Q: What makes this role at Versique ideal for you?
A: It was a mix of being able to stay within CPG, which I have a definite passion for and knowledge of … but also trying something new. I can do sales, I can be entrepreneurial, I can coach, I can lead a team. I can do all these things that really kind of make that belly burn in the morning, what you get excited about.
Q: How does your experience help you in your new role?
A: I spent a lot of years trying to be that middle person, taking what the brand wants, taking what the retailer wants and making that fit, which is very similar to what I’m doing now.
Versique is a high-performance recruiting firm that specializes in interim solutions, direct hire, and executive leadership search. Our team of experienced professionals and seasoned leaders across various areas of expertise and industries have been in your shoes. We can quickly assess your whole people picture and identify the elements that will take your business to the next level.
In 2019, 2020, and 2021 Versique was recognized as Star Tribune Top Workplace, was nominated as a Best of Business Finalist by Twin Cities Business, and made the Minneapolis / St. Paul Business Journal's list of Twin Cities Largest Executive Search Firms. Versique also ranks as one of the top 25 most socially/marketing engaged staffing firms in the country and #1 in Minnesota by LinkedIn.
The Versique brand represents a powerful combination of “versatile” and “unique” as it hints at the concept of “search” in its pronunciation: ver-seek.