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Fractional Marketing Communications Specialist

Take ownership of a company's marketing vision as you develop compelling campaigns, manage digital presence, and create engaging content that strengthens customer relationships and expands market reach. This role offers the chance to collaborate across the organization, influence key business initiatives, and leave a lasting mark on a respected industry leader.
We are seeking a dynamic Marketing Communications Specialist to lead the development and execution of strategic marketing and communication initiatives that strengthen brand awareness, drive business growth, and engage key audiences. This individual will collaborate closely with organizational leadership and cross-functional teams to create compelling marketing campaigns, manage digital and multimedia communications, support business development efforts, and deliver high-quality marketing materials that align with organizational goals and objectives.

Worksite Location: Ramsey, MN – Onsite       
Hourly Rate: $30-32 DOE   
Benefits: Versique offers comprehensive benefits, including medical, dental, vision, accident/critical illness insurance, MN ESST, MN PFML, and a 401(k) with a company match.

Roles & Responsibilities:
  • Partner with business leaders and internal stakeholders to understand organizational goals, products, services, and communication needs.
  • Analyze market trends, customer insights, and campaign performance to identify opportunities for growth and engagement.
  • Develop and execute integrated marketing and communication strategies across digital, social, print, email, direct mail, and other multimedia channels.
  • Create compelling marketing content and visual assets that communicate key messages and strengthen brand presence.
  • Present marketing concepts, campaign recommendations, and performance insights to leadership teams.
  • Coordinate the development and delivery of multimedia marketing initiatives and promotional materials.
  • Draft and edit content for executive communications, marketing campaigns, and organizational messaging.
  • Measure and evaluate campaign effectiveness, providing recommendations for continuous improvement.
  • Monitor industry trends, market developments, and customer needs to inform strategic marketing decisions.
  • Support new product, service, or program launches through marketing strategy and execution.
  • Plan, coordinate, and participate in promotional events, conferences, trade shows, and other marketing activities.
  • Manage relationships with external vendors, agencies, and service providers, including contract negotiation as needed.
  • Develop creative concepts and design materials while incorporating stakeholder feedback throughout the review process.
  • Perform graphic design and creative production work to support marketing initiatives.
  • Oversee website management, including content updates, enhancements, user experience improvements, traffic monitoring, and overall site functionality.

Required Experience:

  • Bachelor’s degree in marketing, Communications, Advertising or related field required.
  • Minimum 3 years in related field; printing/packaging industry experience a plus.
  • Experienced in Microsoft Office Suite, other Management Information Software, and highly proficient with managing social media platforms
  • Excellent verbal and written communication skills that may include public speaking and presentations
  • Ability to work well under tight deadlines for projects of various sizes and scopes.
  • Highly organized, detail oriented and ability to multi-task
  • Dependable ability to complete work accurately and in a timely manner
  • Self-motivated yet able to take direction well

About Versique
Versique: /ver-seek/ adj. being both versatile and unique; n. a high-performance recruiting firm specializing in executive leadership search, direct hire, and interim hiring solutions. 

Versique Executive, Professional, & Interim Recruiting is a locally owned and operated hiring and placement firm based in the Twin Cities of Minnesota. With specialized practice areas across our three divisions, Versique delivers tailored expertise to a wide range of industries. What sets us apart is our team of recruiters—seasoned professionals who have worked in the very fields they now hire for, providing unmatched industry insight and connections.

We believe people are more than resumes—they are transformative, unlocking the potential for organizational growth and success.

Versique is proud to be an award-winning company, earning recognition on the Inc. 5000 list of fastest-growing private companies and the Minneapolis-St. Paul Business Journal's Fast 50 list for 2023. We are also consistently recognized as a Star Tribune Top Workplace and were named a Best Place to Work in 2022 by the Minneapolis/St. Paul Business Journal.

Let's find your people, together.

Versique is an equal-opportunity employer committed to creating a diverse workforce. We consider all qualified applicants regardless of race, religion, color, sex, national origin, age, sexual orientation, gender identity, disability, or veteran status.

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Fractional Marketing Communications Specialist












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